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A Beginner’s Guide to Backlinking

Alex keene digital marketing consultant
seo backlinking

What Is Backlinking?

Backlinking is the process of having other high-quality websites linking to your own. If you can get a high ranking site to direct users to your website, it represents that your website is well thought of. 

 

If there are many links directing to your particular website, search engines will understand that your content is high quality and therefore worth showing on a search engine results page (SERP). Because of this, it is very important for your SEO plan to include backlinking time.

Top Tips

So what are the best ways of keeping a well-organised, valuable backlinking portfolio? We have put together some of our best ideas. 

Search Engine Optimisation

Backlinking is just one element of an effective Search Engine Optimisation (SEO) regime. Simply put, SEO helps you make sure Google is ranking your website highly. After all, we all know that nobody goes to the second page. 

 

Different aspects of search engine optimisation all work towards one common goal: helping your website rank as highly as possible. These different aspects include backlinking, technical SEO optimisation, and content creation. Each avenue should be considered separately, and might take a while to show you the results you need.

 

Search Engine Optimisation is a long, difficult process. You shouldn’t expect to see the results you want within the first 6 months of starting your SEO plan; this process is always changing and evermore difficult.

SEO At Lowaire Digital

At Lowaire Digital, we offer comprehensive SEO packages for businesses of every size. Starting from £249 a month, these packages encompass backlinking, content creation, and technical SEO optimisation. 

 

Simply select the number of keywords you would like to target, and let us help you make your website visible to everyone you want. And if you have any questions, we make sure that you always have a dedicated SEO consultant to help. 

 

To find out more about our SEO packages, or the other services we offer, contact our friendly team today on 01590 357 587.

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