Case Studies
The British CBT Counselling Service
The British CBT Counselling Service offers counselling and therapy to people suffering from a number of conditions, ranging from schizophrenia to addiction.
The Project Brief
The British CBT Counselling Service needed a website that represented their professionalism and understanding of a number of challenging conditions.
Our team worked alongside team members at The British CBT Counselling Service in order to understand the services and therapies they offer and the professionalism their website needed to envoke.
Because of its use in medical fields, this website needed to include content well-sourced from medical practitioners. As well as this, it needed to encompass a number of features aimed at ensuring it was as accessible as possible for users with disabilities to navigate.
The site needed primarily to ensure that potential patients trusted the client and the work they had done previously. As such, work was designed around principles of understanding and promoting the vast experience of the therapists and team at The British CBT Counselling Service.
Because of its use in medical fields, this website needed to include content well-sourced from medical practitioners. As well as this, it needed to encompass a number of features aimed at ensuring it was as accessible as possible for users with disabilities to navigate.
The site needed primarily to ensure that potential patients trusted the client and the work they had done previously. As such, work was designed around principles of understanding and promoting the vast experience of the therapists and team at The British CBT Counselling Service.
Colour & Typography
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Quattrocento Sans
a b c d e f g h i j k l m n o p q r s t u v w x y z
a b c d e f g h i j k l m n o p q r s t u v w x y z
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The Campaign Outcome
For this project, the team produced a sleek, simple website that put the experiences and needs of the people associated with the service first.
When it came to this project, evoking trust in the service provided was of paramount importance. To do this, our team implemented testimonials and accessible video content on the home page of this site.
Subsequent pages discussed in detail each of the challenges and diagnoses that the client offered services to help with. Furthered by in-depth content discussing the client and easy navigational features, the site worked to promote this client’s professionalism, understanding, and trustworthiness.
Subsequent pages discussed in detail each of the challenges and diagnoses that the client offered services to help with. Furthered by in-depth content discussing the client and easy navigational features, the site worked to promote this client’s professionalism, understanding, and trustworthiness.
Metrics
30%
30% increase CTR
20%
20% decreased in bounce rate
180%
180% ranking increase
40%
40% DA increase
Project Team Members
We’re a small yet rapidly growing team of website designers and marketing consultants based in Leicestershire, United Kingdom. We have a strong focus on building and optimising conversions alongside building perfectly crafted online experiences for our clients.
Tell Us About Your Project
David Russell
Senior Consultant
“The key to any successful business nowadays is a great website and a thorough online marketing strategy. Our team of developers and strategists aim to help our clients achieve their fullest potential with plenty of support every step of the way. We can help project your brand, services and products to a much wider audience across the web. Get in touch with us today to see how we can help elevate your business.”
Your Project Overview
Tell Us About Your Project
David Russell
Senior Consultant
“The key to any successful business nowadays is a great website and a thorough online marketing strategy. Our team of developers and strategists aim to help our clients achieve their fullest potential with plenty of support every step of the way. We can help project your brand, services and products to a much wider audience across the web. Get in touch with us today to see how we can help elevate your business.”
Your Project Overview
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