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Case Studies

OOliPlay

OOliPlay offers a monthly subscription box for nannies and parents alike. Their aim is simple: to help kids engage in fun, educational activities no matter their age.

The Project Brief

Looking for a fun, fresh site, OOliPlay needed an online platform that represented their accessible, educational brand image.
We worked alongside the team at OOliPlay to create a website that was designed to get parents, carers, and children alike excited about a subscription box with a difference.

For this project, it was vital to portray the diverse nature of the boxes this client offers. In addition, we felt it important to make sure that the service was presented as both educational and fun in equal measure.

Through ongoing discussion with this client, we identified the message they most wanted to portray to potential subscribers: make the search for new, exciting games easy with door-to-door service.
OoliPlay

Colour & Typography

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Patrick Hand

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The Campaign Outcome

For this project, we created a website that utilised a unique colour profile and brand image to portray a service that would catch the eye of children of different ages as well as their caregivers. Designed to simplify the process of searching for challenging, exciting activities for children, this service needed a design that matched this sleek ideology.
Utilising a simple, effective design, we created a website that represented the fun of the subscription box our client was promoting. A pastel colour profile subconsciously highlighted to users the target audience of this service, while informational pages offer much-needed detail to parents and carers on the hunt for new activities for their children.

Our team worked closely with OOliPlay to create a website that mirrors their fun, friendly brand image.
OoliPlay on Tablet

Metrics

Metrics indicator

80%

80% increase CTR
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30%

30% decreased in bounce rate
Metrics indicator

120%

120% ranking increase
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40%

40% DA increase

Project Team Members

We’re a small yet rapidly growing team of website designers and marketing consultants based in Leicestershire, United Kingdom. We have a strong focus on building and optimising conversions alongside building perfectly crafted online experiences for our clients.
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Tell Us About Your Project

David Russell

David Russell

Senior Consultant

“The key to any successful business nowadays is a great website and a thorough online marketing strategy. Our team of developers and strategists aim to help our clients achieve their fullest potential with plenty of support every step of the way. We can help project your brand, services and products to a much wider audience across the web. Get in touch with us today to see how we can help elevate your business.”

Your Project Overview

Tell Us About Your Project

David Russell

David Russell

Senior Consultant

“The key to any successful business nowadays is a great website and a thorough online marketing strategy. Our team of developers and strategists aim to help our clients achieve their fullest potential with plenty of support every step of the way. We can help project your brand, services and products to a much wider audience across the web. Get in touch with us today to see how we can help elevate your business.”



Your Project Overview

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