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Case Studies

Green Tech Hub

Green Tech Hub is a customer-focused renewable energy company based in Birmingham that provides solar panel and storage solutions.

The Project Brief

With a business model motivated by sustainable energy and solar power, Green Tech Hub tasked Lowaire with a redesign of their website, as well as managing their social media, SEO, and Google Ads accounts in order to portray their ethos of solar power in the most efficient way possible.
The company is committed to reducing its carbon footprint and promoting sustainable living. Green Tech Hub approached us to improve their online presence and increase their customer base. In order to achieve this goal, the team at Lowaire were tasked with providing services across Google Ads, SEO, and Social Media in order to meet the targets set by Green Tech Hub.

The team at Lowaire set out to provide a professional service that would increase the search engine ranking, engagement, and impressions on their social media, SEO, and Google Ads accounts.
Green Tech Hub on a browser

Colour & Typography

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The Campaign Outcome

Modern, easy-to-use, and executive. The newly designed website for Green Tech Hub represents what it means to be a solar energy provider.
The final site redesign achieved all of the goals we set out to achieve and more. With navigability and creativity at its forefront, the newly designed site represents the brand identity and goals of Green Tech Hub exactly as they intended. The site is also optimised for use across desktop, tablet, and mobile devices in order to provide an easy-to-use site for customers of all demographics.

Our team conducted a thorough SEO audit of Green Tech Hub’s website and identified several areas of improvement. We optimized the website’s content, metadata, and URL structure. We also conducted keyword research and incorporated relevant keywords in the content to improve search engine rankings.

On Google Ads, We identified the client’s target audience and created targeted ads that would resonate with them. We also optimised their landing pages to ensure a seamless user experience.

We developed a comprehensive social media strategy that included regular posts, engaging content, and a clear call to action. We also engaged with customers through social media to improve brand loyalty.
Green Tech Hub on tablet

Metrics

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50%

50% increase CTR
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20%

20% decreased in bounce rate
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80%

80% ranking increase
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30%

30% DA increase

Project Team Members

We’re a small yet rapidly growing team of website designers and marketing consultants based in Leicestershire, United Kingdom. We have a strong focus on building and optimising conversions alongside building perfectly crafted online experiences for our clients.
quotesDotty

Tell Us About Your Project

David Russell

David Russell

Senior Consultant

“The key to any successful business nowadays is a great website and a thorough online marketing strategy. Our team of developers and strategists aim to help our clients achieve their fullest potential with plenty of support every step of the way. We can help project your brand, services and products to a much wider audience across the web. Get in touch with us today to see how we can help elevate your business.”

Your Project Overview

Tell Us About Your Project

David Russell

David Russell

Senior Consultant

“The key to any successful business nowadays is a great website and a thorough online marketing strategy. Our team of developers and strategists aim to help our clients achieve their fullest potential with plenty of support every step of the way. We can help project your brand, services and products to a much wider audience across the web. Get in touch with us today to see how we can help elevate your business.”



Your Project Overview

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