Case Studies
Green Tech Hub
Green Tech Hub is a customer-focused renewable energy company based in Birmingham that provides solar panel and storage solutions.
The Project Brief
With a business model motivated by sustainable energy and solar power, Green Tech Hub tasked Lowaire with a redesign of their website, as well as managing their social media, SEO, and Google Ads accounts in order to portray their ethos of solar power in the most efficient way possible.
The company is committed to reducing its carbon footprint and promoting sustainable living. Green Tech Hub approached us to improve their online presence and increase their customer base. In order to achieve this goal, the team at Lowaire were tasked with providing services across Google Ads, SEO, and Social Media in order to meet the targets set by Green Tech Hub.
The team at Lowaire set out to provide a professional service that would increase the search engine ranking, engagement, and impressions on their social media, SEO, and Google Ads accounts.
The team at Lowaire set out to provide a professional service that would increase the search engine ranking, engagement, and impressions on their social media, SEO, and Google Ads accounts.

Colour & Typography
#212121
#70cd2f
#e2e21d
Poppins
a b c d e f g h i j k l m n o p q r s t u v w x y z
a b c d e f g h i j k l m n o p q r s t u v w x y z
1 2 3 4 5 6 7 8 9 0
The Campaign Outcome
Modern, easy-to-use, and executive. The newly designed website for Green Tech Hub represents what it means to be a solar energy provider.
The final site redesign achieved all of the goals we set out to achieve and more. With navigability and creativity at its forefront, the newly designed site represents the brand identity and goals of Green Tech Hub exactly as they intended. The site is also optimised for use across desktop, tablet, and mobile devices in order to provide an easy-to-use site for customers of all demographics.
Our team conducted a thorough SEO audit of Green Tech Hub’s website and identified several areas of improvement. We optimized the website’s content, metadata, and URL structure. We also conducted keyword research and incorporated relevant keywords in the content to improve search engine rankings.
On Google Ads, We identified the client’s target audience and created targeted ads that would resonate with them. We also optimised their landing pages to ensure a seamless user experience.
We developed a comprehensive social media strategy that included regular posts, engaging content, and a clear call to action. We also engaged with customers through social media to improve brand loyalty.
Our team conducted a thorough SEO audit of Green Tech Hub’s website and identified several areas of improvement. We optimized the website’s content, metadata, and URL structure. We also conducted keyword research and incorporated relevant keywords in the content to improve search engine rankings.
On Google Ads, We identified the client’s target audience and created targeted ads that would resonate with them. We also optimised their landing pages to ensure a seamless user experience.
We developed a comprehensive social media strategy that included regular posts, engaging content, and a clear call to action. We also engaged with customers through social media to improve brand loyalty.

Metrics

50%
50% increase CTR

20%
20% decreased in bounce rate

80%
80% ranking increase

30%
30% DA increase
Project Team Members
We’re a small yet rapidly growing team of website designers and marketing consultants based in Leicestershire, United Kingdom. We have a strong focus on building and optimising conversions alongside building perfectly crafted online experiences for our clients.

“Adam and the team at Lowaire Digital created a new website for AST Lettings Ltd and they all did a fantastic job. The website looks great, it has increased our internet profile and attracted positive comments. The website is easy to amend and add to as and when properties become available to let.”
Stephen NottridgeAST Lettings
"Fantastic service from the start. Listened to exactly what we needed and haven't disappointed. Regular contact and feedback, friendly and professional staff. 100% recommend Lowaire Digital"
George HillsWarwick Baker
"Lowaire recently completed the redesign of our website. They deliver a fantastic all round service, from consultation, delivery to customer support (they always answer!). I know that our website is in safe, capable hands and I will be looking for future support from their way.
Thank you."
Richard BirdAcrinax
“Adam and the team at Lowaire couldn’t do enough for you, I have a A1 service from them always. They are working for me on a number of things and I can’t find a fault in anything they do, always on hand to help in anyway. I’m looking forward to many years as a customer. I would recommend them to anyone who is in need of any digital marketing.”
Mark LesterChemDry
“By far and away the best SEO company we've worked with since we set up our business in 2004. Honest, hardworking and very quick to respond to our needs. Lowaire also designed our new website and worked with us to deliver what we wanted. Any issues are resolved quickly. We're kept up to date and they take the time to talk to us and explain the technical side. Friendly and approachable. A nice team to work with. Highly recommended”
Melvyn WardAwards Driving School
“Very good company, would highly recommend. Very helpful, always on the end of the phone when you need them. Always sorted any issue I have in the past very quickly.”
Andrew OgdenLeeds Scaffolding
"We cannot recommend Lowaire Digital highly enough! Our new website goes above and beyond our expectations, it's been very well received and we can't fault it. The whole process was extremely easy, nothing was too much trouble for the guys and great communication at all times. Lowaire Digital made this daunting task a pleasurable experience, for which we are truly thankful"
Debs MalykApps In Cadd
"We used Lowaire to build a website for a start-up contract packing company. Really pleased with the service. Always available to take my call and super quick in response to any change requests. Highly recommended."
Michael ClaptonPrepackit
"Very happy with the finished website. The support and customer service has been fantastic."
Sam CookComac Engineering Tell Us About Your Project

David Russell
Senior Consultant
“The key to any successful business nowadays is a great website and a thorough online marketing strategy. Our team of developers and strategists aim to help our clients achieve their fullest potential with plenty of support every step of the way. We can help project your brand, services and products to a much wider audience across the web. Get in touch with us today to see how we can help elevate your business.”
Your Project Overview
Tell Us About Your Project

David Russell
Senior Consultant
“The key to any successful business nowadays is a great website and a thorough online marketing strategy. Our team of developers and strategists aim to help our clients achieve their fullest potential with plenty of support every step of the way. We can help project your brand, services and products to a much wider audience across the web. Get in touch with us today to see how we can help elevate your business.”
Your Project Overview
Get In Touch
Have a question? Feel free to contact our experienced team by phone during our normal working hours.
Visit Us
Barrington House, Leake Road, Costock, Loughborough, LE12 6XA
Opening Hours
Mon – Fri: 9:00 am – 5:30 pm
Chat With Us
Have an urgent enquiry? Get in touch with our dedicated team via live chat for a prompt response.