Case Studies
Commerce Utilities
Commerce Utilities is a company that prides itself on providing its clients with a professional service and a great price on the energy that they use.
The Project Brief
With the brand new website built to their specifications, we were able to create a site for Commerce Utilities that works well for their company as well as their customers.
During the development of this website, we kept in mind that its purpose was to create a company brand and allow potential customers to have a glimpse at what the company represented. There were many other companies in the sector who did not hold the same ethos as our clients so we wanted a clear separation between them and their competitors.
Throughout the project, we regularly touched base with our client to ensure the completed website would exceed expectations.
Throughout the project, we regularly touched base with our client to ensure the completed website would exceed expectations.

The Campaign Outcome
During the initial phase of this project, we worked to create multiple concepts for our client to choose from. We did this to ensure that they had every option available to them from the start as we were completely scrapping the design of the original website. By working side by side with our client we were able to produce the perfect website for them and their customers.
With the concept for the website chosen, we were finally able to begin to build the website. We used the chosen colour scheme and icons to create flow throughout the pages we were able to construct a cohesive website consisting of five core pages.
Once the website building was underway we began to complete SEO work as we went. This was to ensure that when the website was launched it would receive a good organic ranking on Google. By receiving this ranking on Google the website would go on to receive a much higher level of traffic than it would have done without the SEO work.
Throughout the project, we kept in regular contact with our client so that they were able to keep up to date on the progress. This also allowed us to make small adjustments as the website was built to ensure that the client was completely satisfied with the finished product.
Before releasing the website we ran multiple audits to ensure the SEO health remained high throughout the building process. All warnings and errors that were flagged were promptly fixed by our team to make sure the website launch went as smoothly as possible.
Once the website building was underway we began to complete SEO work as we went. This was to ensure that when the website was launched it would receive a good organic ranking on Google. By receiving this ranking on Google the website would go on to receive a much higher level of traffic than it would have done without the SEO work.
Throughout the project, we kept in regular contact with our client so that they were able to keep up to date on the progress. This also allowed us to make small adjustments as the website was built to ensure that the client was completely satisfied with the finished product.
Before releasing the website we ran multiple audits to ensure the SEO health remained high throughout the building process. All warnings and errors that were flagged were promptly fixed by our team to make sure the website launch went as smoothly as possible.

Metrics

60%
60% increase CTR

20%
20% decreased in bounce rate

50%
50% ranking increase

30%
30% DA increase
Project Team Members
We’re a small yet rapidly growing team of website designers and marketing consultants based in Leicestershire, United Kingdom. We have a strong focus on building and optimising conversions alongside building perfectly crafted online experiences for our clients.

“Adam and the team at Lowaire Digital created a new website for AST Lettings Ltd and they all did a fantastic job. The website looks great, it has increased our internet profile and attracted positive comments. The website is easy to amend and add to as and when properties become available to let.”
Stephen NottridgeAST Lettings
"Fantastic service from the start. Listened to exactly what we needed and haven't disappointed. Regular contact and feedback, friendly and professional staff. 100% recommend Lowaire Digital"
George HillsWarwick Baker
"Lowaire recently completed the redesign of our website. They deliver a fantastic all round service, from consultation, delivery to customer support (they always answer!). I know that our website is in safe, capable hands and I will be looking for future support from their way.
Thank you."
Richard BirdAcrinax
“Adam and the team at Lowaire couldn’t do enough for you, I have a A1 service from them always. They are working for me on a number of things and I can’t find a fault in anything they do, always on hand to help in anyway. I’m looking forward to many years as a customer. I would recommend them to anyone who is in need of any digital marketing.”
Mark LesterChemDry
“By far and away the best SEO company we've worked with since we set up our business in 2004. Honest, hardworking and very quick to respond to our needs. Lowaire also designed our new website and worked with us to deliver what we wanted. Any issues are resolved quickly. We're kept up to date and they take the time to talk to us and explain the technical side. Friendly and approachable. A nice team to work with. Highly recommended”
Melvyn WardAwards Driving School
“Very good company, would highly recommend. Very helpful, always on the end of the phone when you need them. Always sorted any issue I have in the past very quickly.”
Andrew OgdenLeeds Scaffolding
"We cannot recommend Lowaire Digital highly enough! Our new website goes above and beyond our expectations, it's been very well received and we can't fault it. The whole process was extremely easy, nothing was too much trouble for the guys and great communication at all times. Lowaire Digital made this daunting task a pleasurable experience, for which we are truly thankful"
Debs MalykApps In Cadd
"We used Lowaire to build a website for a start-up contract packing company. Really pleased with the service. Always available to take my call and super quick in response to any change requests. Highly recommended."
Michael ClaptonPrepackit
"Very happy with the finished website. The support and customer service has been fantastic."
Sam CookComac Engineering Tell Us About Your Project

David Russell
Senior Consultant
“The key to any successful business nowadays is a great website and a thorough online marketing strategy. Our team of developers and strategists aim to help our clients achieve their fullest potential with plenty of support every step of the way. We can help project your brand, services and products to a much wider audience across the web. Get in touch with us today to see how we can help elevate your business.”
Your Project Overview
Tell Us About Your Project

David Russell
Senior Consultant
“The key to any successful business nowadays is a great website and a thorough online marketing strategy. Our team of developers and strategists aim to help our clients achieve their fullest potential with plenty of support every step of the way. We can help project your brand, services and products to a much wider audience across the web. Get in touch with us today to see how we can help elevate your business.”
Your Project Overview
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