The Project Brief
We improved the functionality of the website to help create a better experience for visitors, as well as improving the SEO results of the website.
The Campaign Outcome
The backend CMS has enabled the Pattern team to keep the site updated with new listings, images, and content. They can now react to enquires and upload new information quickly, keeping the site relevant and up-to-date.
The new search and filter functions make it much easier for both exhibitors and attendees to access the information they need quickly, and without having to scroll through pages of listings. In line with the new legislation, the Lowaire team ensured that Pattern Limited are now fully GDPR compliant.
15% increase CTR
10% decrease in bounce rate
160% ranking increase
90% DA increase