Charnwood Living

As a Leicester based website design & digital marketing agency, we worked with the estate agency through the opening of their business to ensure a successful launch. We provided SEO services and website development based on their site, which was coded primarily in HTML.

The Project Brief

We helped the team by driving visitors to a high-quality website to help them create sales and provide the support and service they pride their business on.

We worked with the locally based sales and lettings agents after achieving significant increases in website traffic, relevant visitors and keyword positioning for their sister business, Igloo Living. We worked with the team to provide effective and thorough SEO services, including content creation, technical improvements and updates to the website. We improved the functionality of the website to help create a better experience for visitors, as well as improving the SEO results of the website.

Colour & Typography

COLOUR SCHEME

TYPOGRAPHY

LATO

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MONTSERRAT

ABCDEFGHIJHLMNOPQRSTUVMXYZ abcdefghijklmnopqrstuvwxyz

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The Project Outcome

After discussing their requirements and their business objectives, we suggested designing a site built on the WordPress content management system (CMS). The new content management system allows both the team at Pattern Limited and the trade show organisers to easily add trade fair listings and images to the site along with all the required content.

This would mean that the site could be easily updated without having to pay expensive developer costs. We added customised filter and search functions, to enable visitors to the site to find specific trade fairs at specific locations and dates – making the whole experience easier and more intuitive. Pattern Limited now have a fresh, modern site which is fully optimised.

The backend CMS has enabled the Pattern team to keep the site updated with new listings, images, and content. They can now react to enquires and upload new information quickly, keeping the site relevant and up-to-date. The new search and filter functions make it much easier for both exhibitors and attendees to access the information they need quickly, and without having to scroll through pages of listings. In line with the new legislation, the Lowaire team ensured that Pattern Limited are now fully GDPR compliant.

Project Team Members

Our team of experts based in Shepshed, Leicestershire have been carefully selected in order to ensure we provide high quality and consistent results to our clients. Therefore it’s no surprise that over 50% of our business comes from word of mouth referrals from our existing clients.