Case Studies
Bright Futures Care
Bright Futures are a specialist care agency based in Warrington, with a number of locations dedicated to caring for children and young adults with autism spectrum disorder and special educational needs.
The Project Brief
Bright Futures required additional SEO support and consultancy during the build and design phase of the website design project that we were set to embark on.
Recognising the importance of thorough Search Engine Optimisation during both the initial design and build phases of a new website, Bright Futures were looking for a slick and colourful new site that represented what it means to be a specialist care provider. The use of the colours on the Bright Futures logo was imperative to represent the brand identity of providing care for all needs.
As such, Bright Futures got in touch with our Web Design and SEO consultants to make it happen.
As such, Bright Futures got in touch with our Web Design and SEO consultants to make it happen.

Colour & Typography
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Nexa
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The Campaign Outcome
The initial stages of the project were focused primarily on SEO consultancy. After rewriting the content of the site to a fully optimised level, the team at Lowaire set out to create a professional and welcoming website for Bright Futures Care.
With a strong focus on URL structure and internal linking, our team revamped and redesigned the sitemap in order to facilitate a user-focused site structure, with clear conversion paths and goals across the site. This was then sent over to the design team, who began to set up the framework on their servers.
Once the preliminary designs began to take shape, it was our job to entirely flesh out the project with freshly optimised content. Creating over 10 pages of fully SEO and user-focused content.
Following our successful SEO optimisation, we created an easy-to-navigate new website with all of the ingredients to represent the brand identity of Bright Futures Care. With a variety of informative pages on the variety of care services on offer, and testimonials of the care that Bright Futures provide, the new site truly represents the relationship between care provider and those with complex needs.
Once the preliminary designs began to take shape, it was our job to entirely flesh out the project with freshly optimised content. Creating over 10 pages of fully SEO and user-focused content.
Following our successful SEO optimisation, we created an easy-to-navigate new website with all of the ingredients to represent the brand identity of Bright Futures Care. With a variety of informative pages on the variety of care services on offer, and testimonials of the care that Bright Futures provide, the new site truly represents the relationship between care provider and those with complex needs.

Metrics

70%
90% increase CTR

20%
20% decreased in bounce rate

80%
80% ranking increase

100%
100% DA increase
Project Team Members
We’re a small yet rapidly growing team of website designers and marketing consultants based in Leicestershire, United Kingdom. We have a strong focus on building and optimising conversions alongside building perfectly crafted online experiences for our clients.

“Adam and the team at Lowaire created a new website for AST Lettings Ltd and they all did a fantastic job. The website looks great, it has increased our internet profile and attracted positive comments. The website is easy to amend and add to as and when properties become available to let.”
Stephen NottridgeAST Lettings
"Fantastic service from the start. Listened to exactly what we needed and haven't disappointed. Regular contact and feedback, friendly and professional staff. 100% recommend Lowaire"
George HillsWarwick Baker
"Lowaire recently completed the redesign of our website. They deliver a fantastic all round service, from consultation, delivery to customer support (they always answer!). I know that our website is in safe, capable hands and I will be looking for future support from their way.
Thank you."
Richard BirdAcrinax
“Adam and the team at Lowaire couldn’t do enough for you, I have a A1 service from them always. They are working for me on a number of things and I can’t find a fault in anything they do, always on hand to help in anyway. I’m looking forward to many years as a customer. I would recommend them to anyone who is in need of any digital marketing.”
Mark LesterChemDry
“By far and away the best SEO company we've worked with since we set up our business in 2004. Honest, hardworking and very quick to respond to our needs. Lowaire also designed our new website and worked with us to deliver what we wanted. Any issues are resolved quickly. We're kept up to date and they take the time to talk to us and explain the technical side. Friendly and approachable. A nice team to work with. Highly recommended”
Melvyn WardAwards Driving School
“Very good company, would highly recommend. Very helpful, always on the end of the phone when you need them. Always sorted any issue I have in the past very quickly.”
Andrew OgdenLeeds Scaffolding
"We cannot recommend Lowaire highly enough! Our new website goes above and beyond our expectations, it's been very well received and we can't fault it. The whole process was extremely easy, nothing was too much trouble for the guys and great communication at all times. Lowaire made this daunting task a pleasurable experience, for which we are truly thankful"
Debs MalykApps In Cadd
"We used Lowaire to build a website for a start-up contract packing company. Really pleased with the service. Always available to take my call and super quick in response to any change requests. Highly recommended."
Michael ClaptonPrepackit
"Very happy with the finished website. The support and customer service has been fantastic."
Sam CookComac Engineering Tell Us About Your Project

David Russell
Senior Consultant
“The key to any successful business nowadays is a great website and a thorough online marketing strategy. Our team of developers and strategists aim to help our clients achieve their fullest potential with plenty of support every step of the way. We can help project your brand, services and products to a much wider audience across the web. Get in touch with us today to see how we can help elevate your business.”
Your Project Overview
Tell Us About Your Project

David Russell
Senior Consultant
“The key to any successful business nowadays is a great website and a thorough online marketing strategy. Our team of developers and strategists aim to help our clients achieve their fullest potential with plenty of support every step of the way. We can help project your brand, services and products to a much wider audience across the web. Get in touch with us today to see how we can help elevate your business.”
Your Project Overview
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