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Case Studies

Boiler Shop

Hosting some of the Newcastle’s most prestigious and exciting gatherings, from live performances, club nights and exhibitions, to food and drink festivals. The Boiler Shop is perfect for ambitious, memorable events and a broad spectrum of cultural uses. It is a versatile, state of the art venue, which is easily adaptable for multiple uses.

The Project Brief

In November 2018, we were asked by the Boiler Shop based in Newcastle upon Tyme to provide Paid Media/Pay-Per-Click management in order to increase the visibility of events for the venue whilst also increasing overall ticket sales through the use of Google Ads and re-marketing.
The client hadn’t previously used Google Ads prior to working with our team at Lowaire Digital, therefore, before kicking off the campaign we were required to set up the clients Account, Campaigns, Ad groups and tags and on their behalf. Our Paid Media marketing team took the time to fully understand the events which were going to be promoted via Google Ads in order to ensure that the ads we were creating and the audiences we were targeting were as relevant as possible and in-line with the client’s overall specification.
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METRICS

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60%

60% increase in CTR

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10%

10% decrease in CPC

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30%

30% Conversion Increase

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110%

90% increase in Clicks

PROJECT TEAM MEMBERS

We’re a small yet rapidly growing team of website designers and marketing consultants based in Leicestershire, United Kingdom. We have a strong focus on building and optimising conversions alongside building perfectly crafted online experiences for our clients.
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Tell Us About Your Project

ellie rose digital marketing consultant

Ellie Rose

Marketing Consultant

“Here at Lowaire we are a close-knit team who take pride in what we do. Offering A* services to all of clients no matter how small or large their company may be! Our goal is to achieve the best possible results for each of our clients and to build strong relationships with everyone who comes on board. Get in contact with us today to find out how we can help your business grow.”

Your Project Overview

Tell Us About Your Project

ellie rose digital marketing consultant

Ellie Rose

Marketing Consultant

“Here at Lowaire we are a close-knit team who take pride in what we do. Offering A* services to all of clients no matter how small or large their company may be! Our goal is to achieve the best possible results for each of our clients and to build strong relationships with everyone who comes on board. Get in contact with us today to find out how we can help your business grow.”



Your Project Overview

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