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Case Studies

Advance Plumbing

Advance Plumbing provide a swift and reliable 24 hour plumbing service, so they wanted an easy-to-use website that would reflect their dependability.

The Project Brief

The Director of Advance Plumbing was previously with Yell, paying around £60 per month in hosting costs for a website that didn’t meet expectations – and was barely accessible at all on mobile devices.

The main requirements for the project were, naturally, a reliable website that could be reached via mobile devices – the current most popular way to access the internet worldwide. The client also wanted more effective ways to track site traffic, google rankings and in general, a higher quality website than what had been offered previously. 

 

The client was also running Google Ads campaigns which were not yielding many results due to the lack of call-to-action copy across the website.

Advance plumbing website design portfolio

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The Project Outcome

The team set to work designing and building a new, quality website that the owner would be able to access and amend at will –  rather than waiting weeks for a support request.

With multiple service pages, and multiple areas to target, the team ensured the website met current SEO standards, in order to help bring in local traffic across Leicestershire. The new website boosted organic search traffic, google rankings, and allowed for a quality, optimised platform from which the Director could now start running Google Ads – which would actually convert!

advance portfolio website design

Metrics

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50%

50% increase CTR

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20%

20% decreased in bounce rate

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65%

65% ranking increase

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70%

70% DA increase

Project Team Members

We’re a small yet rapidly growing team of website designers and marketing consultants based in Leicestershire, United Kingdom. We have a strong focus on building and optimising conversions alongside building perfectly crafted online experiences for our clients.
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Tell Us About Your Project

James makin SEO and content specialist

James Makin

SEO & Content Specialist

“Teamwork, cooperation and synergy are the most important aspects of working at Lowaire – and we want our customers to feel part of that. When we work with clients, we want them to feel like an extension of our team, as our goals and strategies align. After all, business is about building relationships and trust, and that stems to all forms of marketing, too.”

Your Project Overview

Tell Us About Your Project

James makin SEO and content specialist

James Makin

SEO & Content Specialist

“Teamwork, cooperation and synergy are the most important aspects of working at Lowaire – and we want our customers to feel part of that. When we work with clients, we want them to feel like an extension of our team, as our goals and strategies align. After all, business is about building relationships and trust, and that stems to all forms of marketing, too.”



Your Project Overview

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