Case Studies
Advance Plumbing
Advance Plumbing provides a swift and reliable 24-hour plumbing service, so they wanted an easy-to-use website that would reflect their dependability.
The Project Brief
The Director of Advance Plumbing was previously with Yell, paying around £60 per month in hosting costs for a website that didn’t meet expectations – and was barely accessible at all on mobile devices.
The main requirements for the project were, naturally, a reliable website that could be reached via mobile devices – the current most popular way to access the internet worldwide. The client also wanted more effective ways to track site traffic, google rankings and in general, a higher quality website than what had been offered previously.
The client was also running Google Ads campaigns which were not yielding many results due to the lack of call-to-action copy across the website.
The client was also running Google Ads campaigns which were not yielding many results due to the lack of call-to-action copy across the website.

Colour & Typography
#337de1
#54595f
#ffffff
Raleway
a b c d e f g h i j k l m n o p q r s t u v w x y z
a b c d e f g h i j k l m n o p q r s t u v w x y z
1 2 3 4 5 6 7 8 9 0
Jaldi
a b c d e f g h i j k l m n o p q r s t u v w x y z
a b c d e f g h i j k l m n o p q r s t u v w x y z
1 2 3 4 5 6 7 8 9 0
The Campaign Outcome
The team set to work designing and building a new, quality website that the owner would be able to access and amend at will – rather than waiting weeks for a support request.
With multiple service pages, and multiple areas to target, the team ensured the website met current SEO standards, in order to help bring in local traffic across Leicestershire. The new website boosted organic search traffic, Google rankings, and allowed for a quality, optimised platform from which the Director could now start running Google Ads – which would actually convert!

Metrics

50%
50% increase CTR

20%
20% decreased in bounce rate

65%
65% ranking increase

70%
70% DA increase
Project Team Members
We’re a small yet rapidly growing team of website designers and marketing consultants based in Leicestershire, United Kingdom. We have a strong focus on building and optimising conversions alongside building perfectly crafted online experiences for our clients.

“Adam and the team at Lowaire created a new website for AST Lettings Ltd and they all did a fantastic job. The website looks great, it has increased our internet profile and attracted positive comments. The website is easy to amend and add to as and when properties become available to let.”
Stephen NottridgeAST Lettings
"Fantastic service from the start. Listened to exactly what we needed and haven't disappointed. Regular contact and feedback, friendly and professional staff. 100% recommend Lowaire"
George HillsWarwick Baker
"Lowaire recently completed the redesign of our website. They deliver a fantastic all round service, from consultation, delivery to customer support (they always answer!). I know that our website is in safe, capable hands and I will be looking for future support from their way.
Thank you."
Richard BirdAcrinax
“Adam and the team at Lowaire couldn’t do enough for you, I have a A1 service from them always. They are working for me on a number of things and I can’t find a fault in anything they do, always on hand to help in anyway. I’m looking forward to many years as a customer. I would recommend them to anyone who is in need of any digital marketing.”
Mark LesterChemDry
“By far and away the best SEO company we've worked with since we set up our business in 2004. Honest, hardworking and very quick to respond to our needs. Lowaire also designed our new website and worked with us to deliver what we wanted. Any issues are resolved quickly. We're kept up to date and they take the time to talk to us and explain the technical side. Friendly and approachable. A nice team to work with. Highly recommended”
Melvyn WardAwards Driving School
“Very good company, would highly recommend. Very helpful, always on the end of the phone when you need them. Always sorted any issue I have in the past very quickly.”
Andrew OgdenLeeds Scaffolding
"We cannot recommend Lowaire highly enough! Our new website goes above and beyond our expectations, it's been very well received and we can't fault it. The whole process was extremely easy, nothing was too much trouble for the guys and great communication at all times. Lowaire made this daunting task a pleasurable experience, for which we are truly thankful"
Debs MalykApps In Cadd
"We used Lowaire to build a website for a start-up contract packing company. Really pleased with the service. Always available to take my call and super quick in response to any change requests. Highly recommended."
Michael ClaptonPrepackit
"Very happy with the finished website. The support and customer service has been fantastic."
Sam CookComac Engineering Tell Us About Your Project

David Russell
Senior Consultant
“The key to any successful business nowadays is a great website and a thorough online marketing strategy. Our team of developers and strategists aim to help our clients achieve their fullest potential with plenty of support every step of the way. We can help project your brand, services and products to a much wider audience across the web. Get in touch with us today to see how we can help elevate your business.”
Your Project Overview
Tell Us About Your Project

David Russell
Senior Consultant
“The key to any successful business nowadays is a great website and a thorough online marketing strategy. Our team of developers and strategists aim to help our clients achieve their fullest potential with plenty of support every step of the way. We can help project your brand, services and products to a much wider audience across the web. Get in touch with us today to see how we can help elevate your business.”
Your Project Overview
Get In Touch
Have a question? Feel free to contact our experienced team by phone during our normal working hours.
Visit Us
Opening Hours
Mon – Fri: 9:00 am – 5:30 pm
Chat With Us
Have a question which is urgent? Get in touch with our dedicated team via live chat for a prompt response.