Case Studies
1st Curve
Working closely with 1st Curve, we worked to create a refined and well-planned strategy to ensure that the posts we created performed well on Linkedin.
The Project Brief
With industries as profound and internationally utilised as construction, it was vital that the team at Lowaire could produce an engaging and informative presence on social media for 1st Curve.
1st Curve tasked our team with creating and publishing organic social media content for Linkedin, in order to provide a professional and informative presence for 1st Curve in order for them to reach more potential clients for their business. In order to achieve the process of gaining clients, the aim was to gain followers and post engagement on Linkedin, by creating consistent monthly posts and ensuring that we created graphics unique to the business and tailored to the target audience.
With the brief established, the team at Lowaire set out to increase the number of monthly posts going into the professional online world of Linkedin, while optimising the content and graphic of the post in order to maximise engagement for potential clients.
With the brief established, the team at Lowaire set out to increase the number of monthly posts going into the professional online world of Linkedin, while optimising the content and graphic of the post in order to maximise engagement for potential clients.
The Campaign Outcome
With a very broad audience, we set out to create post content and graphics that would appeal to the target market.
Along with this strategy, a scheduling dashboard for per-post approvals prior to publishing was created in order to give the client the final say in order to maximise communication and ensure that the posts going out were exactly what the client required in order for the strategy to succeed. This strategy helped to increase conversions and overall engagement on the 1st Curve Linkedin page while ensuring they gained followers consistently.
We ensured that the posts were performing as required by monitoring the metrics of the posts regularly and producing monthly analytical reports and updates to ensure the numbers were always increasing.
We ensured that the posts were performing as required by monitoring the metrics of the posts regularly and producing monthly analytical reports and updates to ensure the numbers were always increasing.
Metrics
60%
60% increase in likes
40%
40% increase in profile views
20%
20% increase in impressions
30%
30% increase in engagement rate
Project Team Members
We’re a small yet rapidly growing team of website designers and marketing consultants based in Leicestershire, United Kingdom. We have a strong focus on building and optimising conversions alongside building perfectly crafted online experiences for our clients.
Tell Us About Your Project
Zoe Augustin
Digital Marketing Consultant
“Communication, teamwork and trust is at the core of what we do. Here at Lowaire, we are there for you every step of the way, whenever you need us, building relationships and understanding your vision. No matter how big or small your business, we are here to support and guide you in all that is marketing.”
Your Project Overview
Tell Us About Your Project
Zoe Augustin
Digital Marketing Consultant
“Communication, teamwork and trust is at the core of what we do. Here at Lowaire, we are there for you every step of the way, whenever you need us, building relationships and understanding your vision. No matter how big or small your business, we are here to support and guide you in all that is marketing.”
Your Project Overview
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