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Lowaire Joins Champions (UK) For Unrivalled Growth

Champion X Lowaire

We thrilled to announce that we have merged with the brand agency Champions (UK) Plc. This union signifies an opportunity for expansion and setting new benchmarks in our industry.


Champions, a respected player in the world of marketing, PR, advertising, event management, and celebrity booking services, traces its roots to Costock on the Leicestershire/Nottinghamshire border.


Since its establishment in 2001 by John and Donna Hayes, Champions has consistently exhibited growth, demonstrating an impressive turnover in the PR sector. Now, in partnership with our diverse service offerings at Lowaire – spanning from website development to dynamic marketing services – the opportunities for innovation and advancement are obvious.


According to Matthew Hayes, Managing Director at Champions, the merger aims to amalgamate Lowaire’s local traction and ambitious mindset with Champions’ vast experience and comprehensive portfolio. Our combined force will help deliver outstanding results to our clients, spanning start-ups, mid-tier organisations, and fast-growing corporates.


Lowaire, founded as a one-man operation on a dining room table back in 2014, has grown into a strong team. With services extended to over 100 clients on a local, national, and global level, this merger is set to amplify Lowaire’s potential exponentially. As we have navigated the agency market and its challenges over the years, this partnership with Champions will turbocharge our growth trajectory.


When Lowaire was first launched, the motive was to fill the perceived void for a digital marketing agency that offered clients a more transparent, inclusive, and personalised service. Today, as we witness this critical milestone, we’re excited at the prospect of integrating our robust digital marketing solutions with Champions’ proven business growth strategies. With champion’s wide-spanning knowledge combined with our agility at Lowaire, we are poised to drive our organisations towards an exciting future.


This collaboration represents a versatile force, one that’s ready to make a unique imprint on the marketplace. We can’t wait to embark on this exhilarating journey with our stakeholders and watch this vision unfold.


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