Facebook pixel blog post

Facebook Pixel – The Magical Marketing Tool

The Magical Marketing Tool Facebook Pixel was launched back in 2015, however, the uptake for this remarkable business tool is slow. Why is that? Mostly, because people don’t understand: What it is How it works, and How it can help If used correctly, Facebook Pixel is a great marketing tool and will improve the conversion rate of your Facebook adverts through […]

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How To Find Your Adwords Customer I.D

Finding your Adwords client I.D on the old Google Adwords 1. Sign in to your AdWords account. 2. Once signed in, look in the top right-hand corner of any page (see image below) 3. You’ll find your Adwords “Customer ID” above your email address.   Finding your Adwords client I.D on the Google Adwords Express 1. Sign in to your AdWords account. 2. Once signed […]

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Creating An Optimal Pay Per Click Campaign

What Is Pay Per Click? Pay Per Click is a digital marketing strategy. The most popular PPC service around is Google Adwords and it allows you to display advertisements for your website at the top of Google’s search results. However, the unique aspect about PPC is that you only pay when your ad is clicked.  This can have a very dramatic […]

How Your Smaller Business Can Compete in the SEO Big League

Sometimes, SEO can seem like a bit of a struggle. Unless your business has found a niche that no other company has tapped in to, there are always going to be the big players in your industry that seemingly dominate the Google search. Yes, the larger companies (those that are nationwide or worldwide and seem to have the monopoly), are […]

Why spending less on paid search marketing can lead to a better website experience

Paid search marketing is a quick and easy way to get listed on Google and other search engines for the keywords that are related to your business. Unfortunately, paid search marketing is also very expensive. Search engine optimization (SEO) can help you to save money while getting more targeted visitors at the same time. Paid search marketing is okay. Organic […]

7 steps to a perfect Pay Per Click campaign

Pay Per Click can be a little daunting, especially for small businesses who don’t know the tactics to use in this type of advertising campaign. PPC expert, Adam Coley, takes us through the seven stages of Pay Per Click, including how to use keyword research to refine your strategy. What is Pay Per Click (PPC)? Pay Per Click (PPC) is […]

Find Out How Adwords PPC Can Help Your Business In 60 Seconds!

You’re probably reading this article because you want to increase your businesses revenue. Gone are the days, where sending out 1000s will effectively promote your products and services to new and existing customers. If I asked you now, what was the last leaflet that was posted through your letterbox, would you honestly be able to tell me? Probably not. So in […]